DATA / ANALYTICS
Data in advertising is a real force multiplier! Reaching the exact audience you are looking to approach ensures a much more effective advertising, data-driven campaigns for much less money, and producing an impact several times greater than the amount invested! Add unique technologies for audience coloring and advanced analytics capabilities and you’ve scored the full package. We can reach the most specific and accurate level of micro-segmentation, with access to over 4 million pieces of segmented data for direct targeting:
Family Status
Family status, parents-to-be, newlyweds, and others
Decision-Makers
Targeting by a specific rank or position in the organization
Profession
Targeting of specific professionals/positions
Business Owners
Targeting of business owners, from small to large businesses
Shopping Behavior
Targeting according to shopping habits – children’s clothing, sports equipment, holiday buyers, etc.
Health & Physiological Conditions
Targeting according to health/physical condition such as obesity, athletes, pregnancy, and others
Language, Citizenship
Languages spoken by the surfer and their citizenship